Delta Beta Inflight
Delta Beta, an Inflight Entertainment manufacturer needed to reposition itself as a viable contender for the airline industry while meeting the needs of engineering and marketing executives during tough airline economics.
Trade Advertising
I developed an ad to rebrand the company on the benefits and state of consumer preferences for air travel. The ad repositioned Delta Beta as a cost-effective, preferred technology provider to the airline industry which saw little or diminishing loyalty.
Shucks. No Delta Beta IFE.
Copy: Let's face it. There are tried and true ways of keeping your airline passengers happy and loyal: Air Miles. Service. Food (and, dreaded low fares.)
Now, you can use Delta Beta's Inflight Entertainment System to captivate and involve your passengers.
With Delta Beta's next generation system, you can entertain your passengers with the most exciting, fully-featured IFE available—AVOD, games, shopping, email and internet access. Delta Beta's SCISE has an intuitive browser interface that makes it extremely easy to use. It's developed on forward-thinking open architecture. If you install it today, it works with technology tomorrow. Plus, your VP Finance will love it because Delta Beta's SCISE is the most cost-effective IFE available on the market.
Besides, no airline ever bored their customers into loyalty.
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